If you wish to put yourself out there as a content creator, now more than ever, videos are a great way to do it. This may seem somewhat daunting to some, but with the plethora of software options out there and the ease of use of many of them, it’s just a matter of making your resolve to do it. Apart from the obvious benefit of personal branding, creating a data science or A.I. video can also be lucrative as an endeavor.
I’m not referring to the amateur videos many people on YouTube make, in their vain attempts to gather likes and shares, much like beggars gather pitiful coins from the passers-by. If you want to create a technical video that will be worth your while, there are better and more self-respecting options to do so, options that you would be happy to include in your resume/CV. Namely, you can create a video that you promote through a respectable publisher, such as Technics Publications. Such an alternative will enable you to receive royalties every 6 months and not have to worry about promoting your work all by yourself. Of course, there is also the option of a one-time payment that some publishers offer, but this isn’t nearly as appealing since the amount of money you can potentially earn through royalties is higher and the requirements are easier to meet.
When creating a video, many people think that it’s just you standing in front of a camera and talking adlib about a topic, perhaps using some props like a whiteboard. Although that’s one straightforward way to do it, it may not appeal to the less charismatic presenters or those who don’t consider themselves particularly photogenic. Besides, have a screen-share video or a slideshow with voice-over, always based on a script, is much easier to produce and sometimes more effective at illustrating the points you wish to make. Alternatively, you can try combining both approaches, though this may require more takes.
Whatever the case, making a video is the easy part of the whole project, relatively speaking. What ensues this is what is the most challenging task for most people: promoting the video to your target audience. Although social media have an important role to play in all this, having some support from a publisher is priceless. After all, promoting technical content is what publishers are really good at, especially if they have a good niche in the market. Still, if you have a large enough network, it doesn’t hurt to spread the word yourself too, for additional exposure, though you are not required to do so.
If you are interested in covering a data science or A.I. related topic with a video, through a publisher, feel free to contact me directly, as I’d be happy to help you in that, particularly if you are serious about it. The world could definitely use some new content out there for data science and A.I. since there is way too much noise, confounding those who wish to study these fields. Perhaps this new content could come from you.
Zacharias Voulgaris, PhD
Passionate data scientist with a foxy approach to technology, particularly related to A.I.